Is it just me, or does it suddenly feel like it's all off-label, all the time in drug marketing these days? Utah just joined a bunch of other states suing Lilly over its marketing of Zyprexa, according to the AP.
"Utah has paid millions of dollars for inappropriate and medically unnecessary doses of Zyprexa. As a result, Lilly has been illegally enriched at the expense of the state," the lawsuit said. The state is seeking civil damages and penalties, including $5,000 to $10,000 for each prescription that was "not medically necessary."
Ed at Pharmalot writes that the other states who have surrounded Lilly with pitchforks and burning torches include Alaska, Louisiana, Mississippi, Montana, New Mexico, Pennsylvania and West Virginia.
Phil Dawdy at Furious Seasons alleges this has already cost Lilly $1.2 billion in settlements.
If you want more specific info on what Lilly is accused of doing, start here over at ClinPsy.
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